by jmarshallroberts on February 14, 2011
In recent years we’ve been hearing more and more about the importance of ‘creativity’ and ‘innovation’ in the mainstream business world.
And while, yes, I admit that creativity is potentially valuable for both business and pleasure, let’s face it: Innovation is risky. Very risky. In truth, the more innovative your product or service becomes, the more [...]
by jmarshallroberts on August 1, 2009
In March of 2008 popular blogger Kevin Kelly wrote a peice called ‘1,000 true fans’. If you haven’t read it, do so now. Thanks largely to Seth Godin’s support in his cool little book ‘Tribes’, this piece has gone on to become one of the most popular blogs ever written about the formidable task of marketing oneself as a [...]
